南开大学23年春《会展管理与服务（一）（二）（EI双语）》在线作业一

奥鹏南开大学新学期作业参考

23春学期（高起本：1709-2103、专升本/高起专：1909-2103）《会展管理与服务（一）（二）（EI双语）》在线作业-00001

《当下协会》、《协会会议》、《协会新闻》以及《会议与大会》都是哪种获得协会业务资源的例子?
A:专业杂志
B:目录
C:数据库
D:酒店记录
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以下属于会议中心特点的是
A:会议中心与酒店的定价政策是一样的
B:会议中心的地理位置一般选在繁华的市区
C:会议中心以会为主，不附带提供客房和其他活动空间
D:会议中心可以提供24小时的会议室预定
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现在更多的酒店评估团队的价值是看它在酒店内的销售模式和能为整个酒店带来的潜在收益,这种趋势被称为?
A:销售管理
B:收益管理
C:成本管理
D:营销管理
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"Your property may not be as attractive to our attendees as the new resort in youare." Which objections it is?
A:price objections
B:lack of interest objections
C:location objections
D:Product objections
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Which one is correct about the convention service managers?
A:Conference service manager is a typical part-time employee
B:The working hours of the person in charge of convention service are often very long
C:The conference service manager is a typical association or meeting planner of a company
D:Conference service managers rarely receive thanks or gifts from conference planners
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酒店每年年初都要利用调研数据为各个细分市场制定具体的目标。要完成目标,下列问题中不需要考虑的是?
A:酒店哪个月的生意需要提高
B:每个细分市场应当给予什么特别关注
C:计划所瞄准的是商务旅行者、本地协会，还是蜜月客
D:提供家庭房价是否有助于提高入住率
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At the beginning of each year, hospital will set specific goals for each market segment using the research data. Which one have no need to be considered?
A:When are the property’s peak period?
B:What market segments can be reached to increase business?
C:Will the plan target business travelers? Local association? Or Honeymoon guest?
D:How many training meetings do you stage each mouth?
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While leisure travelers may represent larger numbers for the hospitality industry, who frequently travel on an expense account—bring in the lion’s share of revenue.
A:Managers
B:meeting attendees
C:sponsors
D:Advertiser
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有些酒店要求会议承办人保底会场和餐饮的人数,少于保底的人数也要收取损耗费。这种类型的损耗是?
A:客房损耗
B:会场损耗
C:餐饮损耗
D:酒水损耗
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屏幕布置有哪些选择?
A:舞台的中心
B:中心舞台的一边
C:角落里
D:以上都可以
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Who is responsible for the general decoration of the exhibit hall ,the design of the exhibition floor plan and the on-site coordination for the show?
A:trade show management
B:Exhibition service contractors/ decorators
C:Exhibitors
D:all above
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以下有关会议服务经理的描述哪个是正确的?
A:会议服务经理是典型的兼职员工
B:会议服务经理是典型的协会或公司的会议策划人员
C:会议服务经理通常要长时间的工作
D:会议服务经理很少得到会议策划人的感谢或礼物
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以下关于企业会议市场的说法中最正确的是?
A:企业会议没有固定的地理模式
B:口碑广告对服务该市场的酒店来说通常是肯定的
C:会议的地址对企业会议策划者不太重要
D:对于服务于这个市场的酒店来说，安全不太重要
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Which one has been tagged with a variety of these names: "event form, worksheet , function sheet"?
A:Conference Brochure
B:Banquet Event Order
C:resume
D:specification sheet
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一个25人的会议团体抵达举办会议的大型酒店。如果会议服务经理不能对其进行服务,以下哪个会议服务人员有可能被指定对该团体提供服务?
A:会议服务总监
B:会议协调员
C:展览服务总监
D:会议服务秘书
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某酒店是一家机场酒店,有高质量的会议室,有很多客房和完善店食品服务。以下有关其吸引公司会议业务的说法哪种正确?
A:食品服务质量对企业会议策划者来说并非像酒店的新设备那样重要
B:该酒店具备公司奖励旅游的良好会址和所有必要的特征
C:酒店太古旧，无法吸引企业会议业务
D:酒店距离机场近，使得它对于公司会议策划者很有吸引力
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Regardless of who attends the pro-con, form that meeting on, it should be the , who deals with both the client and the hotel staff.
A:salesperson
B:Conference Services Secretary
C:Hotel General Manager
D:service managers
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Which attrition of hotels requires planners to pay fees for meeting space and when the group didn't meet its guestroom commitment?
A:meeting room attrition
B:guestroom attrition
C:food and beverage attrition
D:hotels attrition
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What does not require instruction for a master account billing authorization form?
A:How hotel charges are to be posted
B:An honest appraisal of hotel services
C:The limit of financial responsibility the meeting group will accept
D:The names and specimen signatures of those who are authorized to sign for any master account expenses
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What measures should the hotels take to reduce the number of overbooking or low order made by the conference planners?
A:The hotels should reserve only 75% of the number of rooms required by the Conference Planners
B:The hotels should reserve only 125% of the number of rooms required by the Conference Planners
C:The hotel should set a deadline, after that, accept the booking only when a vacancy is accessible
D:The hotel should ask the conference organizer to call the front desk every day and update the number of attendees until the opening of the meeting
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现今的会展业发生了很多变化,其中包括
A:会议参加者不再以男性为主
B:会议代表中，单身者与已婚者数量无明显差异，与会人员更趋年轻化
C:经济因素也在会展业的变化中发挥着重要的作用
D:经济因素也在会展业的变化中发挥着重要的作用
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大部分政府会议都以培训为目的举办,为了吸引这种业务必须满足的主要要求有?
A:交通便利
B:免费会议空间
C:环境优美
D:严格控制预算
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The data for the marketplace analysis can be found in:
A:census information
B:industry reports
C:local newspapers
D:periodic updates from the chamber of commerce
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What are the factors that affect the staffing of the conference services department?
A:Hotel size
B:the size of meeting groups using hotels
C:the types of the hotels
D:the proportion of the meeting group take account for business hotel
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Registration information is of special importance , so the registration form should clearly spell out:
A:attendees
B:fees
C:cut-off dates
D:methods of payment accepted
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There are four basic types of booths: , , , .
A:standard booths
B:perimeter booths
C:peninsula booths
D:island booths
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非营利性组织市场中一个最重要的市场细分是SMERF团体,下列哪些团体包含在此团体中?
A:社会团体
B:工会团体
C:军人组织
D:联谊会
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The ACOM includes ?
A:convention service directors
B:manages
C:coordinatiors
D:Conference Services Secretary
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Product in the hospitality industry, consist of 奥鹏南开大学新学期作业参考 代做2元一门both physical facilities and recreational amenities. What the following elements are recreational elements?
A:service
B:the vacation
C:Entertainment facilities
D:meeting experience itself
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由于所有条款都必须涵盖在合同或协议书中,因此要确保所有基本信息都被详细记录其中。下列属于这些基本信息的是?
A:客房数量和类型
B:抵达/离店模式
C:餐饮活动
D:总账与授信
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The location of the registration area is important , and may vary depending on the size of a group.
A:对
B:错
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企业会议似乎按照需求时间表走,并没有固定上的时间周期。
A:对
B:错
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如果采取一次性支付小费法,酒店应该将这一做法向会议代表说清楚,避免重复支付小费。( )
A:对
B:错
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宣传册不必功利性太强,否则会导致负面印象。
A:对
B:错
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如果你在制定年度计划,要记住在酒店财年的预算框架内安排广告费用。
A:对
B:错
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如果合同与预估损失条款,就不会有取消房再销售的要求,酒店没有义务去争取损失的最小化。
A:对
B:错
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Both fraternal and service group's regional and national meetings are usually family affairs and are often presented to delegates -who pay their own way- as a vacation- convention combination.
A:对
B:错
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Site inspection is a tour of the property conducted by representatives of the association or corporation in order to determine whether the hotel is suitable to host the meeting/ event.
A:对
B:错
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Any error in judgment here will almost certainly result in mistakes in your marketing and advertising strategy.
A:对
B:错
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Booth exhibit is a standard unit of exhibit space(usually 10feet by 10 feet)occupied by an exhibitor. Usually constructed of pipe and draping.
A:对
B:错
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There is no general geographic pattern for company business. There is often no reason to vary sites to attract attendance , as in the case of associations.
A:对
B:错
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The kind of site selected generally can not reflects the group's size and its members' affluence.
A:对
B:错
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These change orders contain the identification number and any other pertinent identifying information from the original banquet event order, and includes, very specifically, the changes to be made.
A:对
B:错
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One of the features of SMERF groups is that the meetings are planned by professional companies and the planners of the meeting are often fixed.
A:对
B:错
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Since cancellation fees are based on lost profits, not lost revenues, the percentage of profit margin received by the hotels cannot exceed its received margin.
A:对
B:错
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Buffet service is sometimes used at receptions or upscale dinner. At receptions , servers circulate with trays, form which guests help themselves.
A:对
B:错
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This process of monitoring , evaluating and correcting is the first phase of a marketing cycle.
A:对
B:错
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由于客房销售赢利收入高,是酒店的主要收入来源,故而酒店销售部门在会场预订方面有优先权。( )
A:对
B:错
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让会议服务经理与销售结对工作能成为一个高效的会议服务团队,同时这样的结对工作也能让双方各自有更多时间专注于自己所擅长的领域。
A:对
B:错
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When planning a convention brochure, whether for print or for the internet , start with the assumption that your prospect has never seen or even heard of your hotel.
A:对
B:错
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