南开大学23年《会展管理与服务（一）（二）（EI双语）》在线作业二

奥鹏南开大学新学期作业参考

23春学期（仅限-高起专1903、专升本1903）《会展管理与服务（一）（二）（EI双语）》在线作业-00002

以下文件中,哪个是用来通知与会代表关于临时费用的种类和数额,以及房费餐费具体数额和付费程序的?
A:价目和计费公示表
B:分付账单
C:总账单
D:总账单签字授权表
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酒店销售人员的销售努力应从下列哪些协会会议的决策者开始?
A:懂事会
B:委员会主席
C:执行总监
D:协会主席和执行官
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会议登记处通常分为三个部分。代表们通常在何处领取有关会议活动的日期安排表?
A:文件包领取处
B:正式报到处
C:旅游和特别服务处
D:以上均不正确
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为了减少协会会议策划人在酒店进行超订或低订的机会,酒店应该采取何种措施?
A:酒店应该仅预留协会会议策划人所要求客房数量的75%
B:酒店应该预留协议会议策划人所要求客房数量的125%
C:酒店应该规定截止日期，在此之后，仅在有空房的情况下接受预订
D:酒店应该要求协会会议承办人每天打电话给前台，更新最近的与会者数目，直到会议开幕
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Which description about the convention duration and price is incorrect ?
A:most conventions with exhibits meet no fewer than 3 days
B:Your rate schedule is an important consideration for the association executive
C:Many conference organizers are focus on the traditional Downtown Hotel, which, despite its high price, can add prestige to the conference
D:The average duration of a convention is three to five
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通常,公司客户和奖励旅游组织最常使用的预订系统是?
A:免费电话预订
B:酒店网站预订
C:会议中心预订处
D:分房名单
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展销会为参展公司提供了一个展示产品和服务的公共场所。以下几种说法哪种正确?
A:大多数展销会是由独立的公司主办，目的是为了获得利润
B:大多数展销会是与某个协会的代表大会同时举行的
C:酒店的大宴会厅可以用来展览重型机械
D:大多数展销会是由独立的公司主办的，目的是为了提高公司的知名度
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以下何种类型会址最有机会从那些寻找随意的气氛、各种购物机会和充足的免费停奥鹏南开大学新学期作业参考 代做2元一门车空间的企业会议策划者处得到业务?
A:度假酒店
B:精品酒店
C:机场酒店
D:郊区酒店
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Which one has been tagged with a variety of these names: "event form, worksheet , function sheet"?
A:Conference Brochure
B:Banquet Event Order
C:resume
D:specification sheet
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许多酒店由于未提倡会议代表的配偶参加会议而忽略了一个有利可图的潜在市场。以下有关配偶计划的陈述哪一项正确?
A:无论选择何种方式前往活动地点，都要保证大家在一起
B:为配偶准备的时装表演举办的越多越好
C:酒店应鼓励乘坐小汽车前往活动地点
D:为会议代表的配偶们在观光中配备优秀的导游非常重要
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一个广告顾问告诉一个饭店的销售总监说酒店的印刷品广告中的广告词应当特别而且要切题。这个广告顾问好鼓励总监利用留白和加大的粗体字让人方便地阅读到正文内容。广告顾问所强调的是AIDA原则中的哪一个部分?
A:注意
B:兴趣
C:欲望
D:行动
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Which one can best explain the purpose of the marketing plan?
A:knowing the strengths and weakness
B:creating an awareness of the problems and obstacles faced by the property and helps managers to think ahead to make better use of the property’s resources.
C:forming the base of information of marketing and advertising decision.
D:explaining the goals to members who will participate in the marketing activities and how to achieve it
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A small group booked a meeting in a hotel which will be held in the third week of October, which is the peak period of the hotel's previous period. What is the most likely price for this group?
A:run-of- the -house-rate均价
B:rack rate 门市价
C:split rate
D:discount
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有些酒店要求会议承办人保底会场和餐饮的人数,少于保底的人数也要收取损耗费。这种类型的损耗是?
A:客房损耗
B:会场损耗
C:餐饮损耗
D:酒水损耗
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When companies have centralized meeting planning activity, and need who experienced,knowledgeable to make the job easier.
A:Marketing and Sales Executives
B:Full-Time Meeting Planner
C:Third-Party Director
D:company president
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What does not require instruction for a master account billing authorization form?
A:How hotel charges are to be posted
B:An honest appraisal of hotel services
C:The limit of financial responsibility the meeting group will accept
D:The names and specimen signatures of those who are authorized to sign for any master account expenses
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Which one is correct about the attendance of banquets?
A:Most hotels require a guarantee about 2 mouths before a food function
B:No matter what agreement has been reached , team meetings should be responsible for the guests attend actually
C:The planner initially will estimate attendance at a food function and the figure is only for preliminary preparations and must be reviewed.
D:No matter how many people attended, the hotel must always provide the same food to the participants
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The biggest problem with conference billing is ?
A:the lack of communication that leads to understanding bias.
B:its policy is usually established months before the group gets into the hotel
C:the meeting does not disclose these fees
D:deliver the information directly to the decision makers
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一家酒店只有有限的会议空间,会议室里却有最新的音响设施。与典型的度假胜地酒店一样,酒店内外有很多休闲设施。这种酒店最适合以下哪种团体市场?
A:政府机构
B:奖励旅游者
C:医药团体
D:工会组织
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如果销售部没有权力履行自己的承诺,在为会议市场服务时就会出现问题。因此,接待会议市场的酒店越来越倾向于:
A:给予销售部咨询性的位置
B:在会议服务工作站给予销售部支配前厅部、餐饮部和客房部的权力
C:解散销售部并将销售工作分配到客房服务部门
D:指示销售人员不要向客人许诺自己可能做不到的事情
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Once you have opted to use print advertising, you will need to develop addictive print ads. The most effective ads follow the principle , the principle includes:
A:attention
B:interest
C:desire
D:action
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There are several basic areas that every convention service manager looks at as he or she puts together the resume:
A:program
B:billing
C:refreshment break
D:reservations
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What should be considered in assigning a room for hotels?
A:size
B:its capacity under a specific layout
C:the type of the event
D:the presentation style
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有关决定团队折扣量的问题包括:
A:团体预算是多少？
B:会议展览空间要求是什么？
C:团队未来的商业机会是什么？
D:团队愿意降低客房预订的财务限制吗？
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下列有关对市场营销计划的监控与总结阶段的描述正确的是?
A:这种评估应该按照固定的时间周期或在一个广告计划结束时来进行
B:必要的时候，对清晰明确的目标进行修订时很容易的
C:某些时候，只要定期评估，对策略采取调整性措施，便可增加商业机会
D:监控、计划和评估的过程是整个市场营销循环中的最后环节
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会议会展工作中有三种不同的计费账单,这三种账单关于分别由谁支付费用的说法中正确的是?
A:总账单的所有费用由会议主办方和客人分担
B:客人账单的所有费用由客人自己支付
C:分付账单的所有费用由会议主办方和客人分担
D:以上说法都是正确的
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会议费用支付的方式和时间多种多样,取决于下列哪些因素?
A:酒店政策
B:会议主办方的信誉和名誉
C:组织的历史背景
D:组织进行商务活动的频度
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The incorrect description(s) about letter of agreement/ contact is/are?
A:For all practical purposes, a letter of agreement and a contract function are not exactly the same
B:After offering a letter of agreement ,most hotels send out a proposal letter to meeting planners.
C:Do not be in a rush to sign the returned contracts, you should carefully look them over and initial those changes that may have been made.
D:A soundly written letter of agreement helps both parties execute a successful meeting and prevents misunderstandings by stating exactly what is to be done.
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Union meetings which are usually held only at hotels that are unionized, fall into three general categories: , , .
A:Getting prospect involvement
B:National conventions
C:regional conferences
D:executive and committee meetings
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当服务一天以上会议团队时,所有的酒店大会用的都是相似的摘要。摘要阐述了每一天每一小时的活动,其中,包含有下列活动中的( )
A:会议
B:茶歇
C:预订流程
D:展览操作指南
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要定期对酒店的客人结构进行分析,因为挑选目标市场是为了让业务结构能保证最大限度地创造收入和利润最大化,一年的不同时间这种业务结构是需要保持固定不变的。
A:对
B:错
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Cancelling a contract is not the same as terminating a contract. Termination means that one party elects not to perform, which ordinarily requires the payment of damages, cancellation means that neither party has any continuing obligation to the other.
A:对
B:错
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The increasing using of technology can make the relationship closer between salespeople and clients.
A:对
B:错
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A sales blitz may consist of simply "warm calling "on businesses and associations in an area, but unannounced, random sales calls on meeting planners are usually not a good idea.
A:对
B:错
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无论销售部的机构设置是何种类型,至关重要的是让所有员工了解他们在实现市场销售计划目标中的作用。
A:对
B:错
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企业会议的与会人数都是可靠的,而且经常是强制性的。
A:对
B:错
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酒店处理餐饮服务通常有两种方式单一制体系中,餐饮当服务的责任按宴会空间的安排被分开。( )
A:对
B:错
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协会会议一般都要提前策划,通常大会提前2~5年筹备,其他类型的协会会议的筹备期也大部分超过1年。
A:对
B:错
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如果采取一次性支付小费法,酒店应该将这一做法向会议代表说清楚,避免重复支付小费。( )
A:对
B:错
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Convention vary only in scale, maintaining similar philosophies and motivations no matter what their size
A:对
B:错
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越来越广泛的技术应用为销售人员提供了便利,拉近了他们与客户之间的关系。
A:对
B:错
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People are screened at central registration desk, fees are collected ,and some sort of credential, usually a ticket, is presented.
A:对
B:错
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The obvious first step is to target groups the hospital have not served.
A:对
B:错
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Booth exhibit is a standard unit of exhibit space(usually 10feet by 10 feet)occupied by an exhibitor. Usually constructed of pipe and draping.
A:对
B:错
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如果合同与预估损失条款,就不会有取消房再销售的要求,酒店没有义务去争取损失的最小化。
A:对
B:错
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Accurate post-convention reports also lead to better service . For example, the convention service manager can staff to handle peak arrivals based on past experience.
A:对
B:错
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Site inspection is a tour of the property conducted by representatives of the association or corporation in order to determine whether the hotel is suitable to host the meeting/ event.
A:对
B:错
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宴会活动提供了活动总览,摘要只针对某个具体的单一的活动。( )
A:对
B:错
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Most planners prefer on-site registration over advance registration because it can generate cash flow .
A:对
B:错
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酒店要考虑到不同类型的会议室的周边环境。把一个培训课程的活动安排在一个大学校友联欢的活动室旁边是比较合适的。( )
A:对
B:错
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