南开23春学期(高起本:1609、1703)《会展管理与服务(一)(二)(EI双语)》在线作业二
奥鹏南开大学新学期作业参考
南开大学23春学期(高起本:1609、1703)《会展管理与服务(一)(二)(EI双语)》在线作业
1.下面哪个文件是会议活动当班人员的任务表?
选项A:摘要
选项B:会议宣传册
选项C:宴会活动订单
选项D:会后会的议事日程
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2.Which description is not correct about the sales office?
选项A:the sales office should appear tasteful and professional
选项B:sales office should be hidden away in the baseroom or an unused guestroom.
选项C:the sales office should be well-lit and ventilated
选项D:the sales office should have comfortable seating and reading material available
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3.一个潜在客户想更仔细地某酒店以便决定是否在那里预订会议。他所代表的那个会议团体很小并且分散在全国各地。由于这个潜在客户似乎在很认真地考虑本酒店,处理这项业务的销售人员应当策划:
选项A:一次场地考察
选项B:一次熟悉观光旅游
选项C:对他的行业进行突击销售
选项D:会见会议策划人和当地会议局的代表
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4.以下何种类型会址最有机会从那些寻找随意的气氛、各种购物机会和充足的免费停车空间的企业会议策划者处得到业务?
选项A:度假酒店
选项B:精品酒店
选项C:机场酒店
选项D:郊区酒店
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5.Many factors come into play when discussing meeting room size, what is the first and foremost ?
选项A:room setup
选项B:the number expected to attend
选项C:the number and type of audiovisual equipment needed
选项D:prepare more space if refreshment breaks are scheduled
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6.展销会为参展公司提供了一个展示产品和服务的公共场所。以下几种说法哪种正确?
选项A:大多数展销会是由独立的公司主办,目的是为了获得利润
选项B:大多数展销会是与某个协会的代表大会同时举行的
选项C:酒店的大宴会厅可以用来展览重型机械
选项D:大多数展销会是由独立的公司主办的,目的是为了提高公司的知名度
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7.Which attrition of hotels requires planners to pay fees for meeting space and when the group didn't meet its guestroom commitment?
选项A:meeting room attrition
选项B:guestroom attrition
选项C:food and beverage attrition
选项D:hotels attrition
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8.酒店收取会议服务费、物品费和设施使用费时,以下哪种账单不常用?
选项A:总账单
选项B:客人账单
选项C:分付账单
选项D:价目和计费公示表
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9.由于会议客户群涵盖了很多不同类型的组织,酒店可能需要跟不同类型的会议承办人打交道,这些会议承办人可以分为以下四个基本类型
选项A:全职会议承办人;兼职会议承办人;单个会议承办人;委员会
选项B:全职会议承办人;兼职会议承办人;委员会;第三方会议承办人
选项C:全职会议承办人或兼职会议承办人;单个会议承办人;委员会;第三方会议承办人
选项D:全职会议承办人;单个会议或兼职会议承办人;委员会;第三方会议承办人
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10.Regardless of who attends the pro-con, form that meeting on, it should be the , who deals with both the client and the hotel staff.
选项A:salesperson
选项B:Conference Services Secretary
选项C:Hotel General Manager
选项D:service managers
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11.小王是一家酒店的宴会部经理,今天正在通过电话为酒店兜揽宴会生意。他亲自登记活动的的预订,并通知销售部有关他的会议预订。除担任宴会部经理外,小王还兼任什么职位?
选项A:服务人员
选项B:会议服务经理
选项C:会议服务秘书
选项D:客房主管
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12.Which one can best explain the purpose of the marketing plan?
选项A:knowing the strengths and weakness
选项B:creating an awareness of the problems and obstacles faced by the property and helps managers to think ahead to make better use of the property’s resources.
选项C:forming the base of information of marketing and advertising decision.
选项D:explaining the goals to members who will participate in the marketing activities and how to achieve it
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13.总账单计费授权表不要求注明:
选项A:酒店如何将费用记入总账
选项B:对酒店的服务工作的一个坦率的评价
选项C:被授权为总账单费用签字人的姓名和签名笔迹
选项D:会议主办者所承认的财务责任范围
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14.is a list of hotel personnel who are available to the meeting planner to help service the event
选项A:poster session
选项B:key personnel roster
选项C:sales blitz
选项D:trial close
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15.is a confidential government office by a pre-set bid-opening date.
选项A:Banquet Event Order
选项B:Requests for Proposals
选项C:food and beverage attrition
选项D:Meeting Room Attrition
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16.The is the time between the booking of the meeting and actual meeting date
选项A:lead time
选项B:training time
选项C:Excessive time
选项D:sales meeting
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17.If any one person can make or break a conference, it is the , often referred to as "the person who makes things happen"
选项A:association director
选项B:hotels manager
选项C:meetings manager
选项D:convention service manager
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18.通常,公司客户和奖励旅游组织最常使用的预订系统是?
选项A:免费电话预订
选项B:酒店网站预订
选项C:会议中心预订处
选项D:分房名单
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19.酒店的广告战略应当最直接地以下面哪一点为基础?
选项A:酒店的年财政报告
选项B:酒店的营销计划和预算
选项C:外面的顾问对酒店以前的广告所做的评估
选项D:酒店的客人满意度调查
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20.合同标准化和多种会议合同的使用做到了以下哪种?
选项A:威胁会议策划者和酒店之间的信任
选项B:给予酒店在会议服务方面更大的灵活性
选项C:给予酒店销售人员谈判优势
选项D:给予会议策划者谈判优势
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21.以下哪些是酒店在决定收费价格时值得考虑的问题?
选项A:会议主办方对客房的需求量有多少?
选项B:参加展会的成员在餐饮方面消费量是多少?
选项C:该展会是否有可能在这里重复举办?
选项D:主办协会需要多大的展位面积?
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22.由于所有条款都必须涵盖在合同或协议书中,因此要确保所有基本信息都被详细记录其中。下列属于这些基本信息的是?
选项A:客房数量和类型
选项B:抵达/离店模式
选项C:餐饮活动
选项D:总账与授信
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23.While filing systems will vary slightly from hotel to hotel, sales records always include the , , .
选项A:account file
选项B:a master card file
选项C:a working file
选项D:a service file
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24.会议费用支付的方式和时间多种多样,取决于下列哪些因素?
选项A:酒店政策
选项B:会议主办方的信誉和名誉
选项C:组织的历史背景
选项D:组织进行商务活动的频度
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25.Before you sell any products, you must know its strengths and weaknesses in order to determine how to best promote it. In selling the hospitality product, you can gather research information by conducting a , , .
选项A:service analysis
选项B:property analysis
选项C:competition analysis
选项D:marketplace analysis
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26.通过提问让潜在客户进入销售过程来,了解他的需求。提问方式分为直接提问和开放性提问两类,以下属于开放性提问的是?
选项A:“你觉得去年你们的年会为什么如此成功?”
选项B:“你们每个月组织几次培训?”
选项C:“你们年会一般参会人有多少?”
选项D:“你们在选择度假村时你觉得什么因素最重要?”
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27.大部分政府会议都以培训为目的举办,为了吸引这种业务必须满足的主要要求有?
选项A:交通便利
选项B:免费会议空间
选项C:环境优美
选项D:严格控制预算
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28.There are several basic types of exhibits:
选项A:standard exhibit
选项B:table top exhibit
选项C:multi-level exhibit
选项D:area exhibit
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29.We can use "Advance deposit and guarantee" two kinds of solution to solve problems
选项A:no-shows
选项B:early departures
选项C:attrition
选项D:under departure
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30.下列有关员工执行手册的说法中正确的是?
选项A:员工执行手册是对工作职位的描述
选项B:员工执行手册能确保会场每天的搭建工作都是按照同一个标准来进行的
选项C:员工执行手册能减少不同搭建工作的冲突
选项D:一本员工执行手册可以一直使用
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31.宣传册不必功利性太强,否则会导致负面印象。
选项A:对
选项B:错
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32.茶歇穿插在会议中,通常是在上午或下午持续30分钟左右。( )
选项A:对
选项B:错
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33.The marketing plan will serve as the property’s “road map” , and should include programs to attract business to each of the property’s revenue centers—rooms, banquet facilities, meeting rooms, restaurants, the spa, and so on.
选项A:对
选项B:错
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34.酒店所获得的额外的收益称为辅业,一般指的是酒店餐厅、大厅、礼品店和娱乐设施的收益。( )
选项A:对
选项B:错
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35.The important of putting every detail in writing cannot be overstated. And the more detailed, the better.
选项A:对
选项B:错
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36.Even if you represent a small property with extensive convention facilities, a local convention and visitors bureau can be an invaluable partner in selling to the meetings market, even serving as an extension of your property's sales staff.
选项A:对
选项B:错
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37.In the RFP procedure, sealed bids are mailed of hand-delivered to the requesting government office by a pre-set bid-opening date.
选项A:对
选项B:错
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38.完全将销售人员同服务分离开来是比较容易的。
选项A:对
选项B:错
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39.企业会议似乎按照需求时间表走,并没有固定上的时间周期。
选项A:对
选项B:错
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40.Auxiliary is to contribute to the overall value of a meeting, Often , this type of business, which is brought to a facility because of an event, is called "in conjunction with "business.
选项A:对
选项B:错
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41.The kind of site selected generally can not reflects the group's size and its members' affluence.
选项A:对
选项B:错
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42.Before the hotel is assured that the needs of groups needing sleeping rooms have been met ,the catering department can sell function space to local groups.
选项A:对
选项B:错
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43.附加费的实施是为了给酒店带来额外的收益,通常不作为客房账单的一部分。( )
选项A:对
选项B:错
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44.Corporations and Association generally look to meeting management companies or associations management companies to assist them with their meeting need.
选项A:对
选项B:错
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45.The in-house contractor is a contractor retained by a facility to provide on-site services as needed .
选项A:对
选项B:错
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46.All-suite hotel is the hotel that features rooms large than typical guestrooms, with a living or working space separate from the bedrooms.
选项A:对
选项B:错
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47.Three common complaints of exhibitors are the exhibit hall is scheduled to be open , the method in which guestrooms are assigned and the exhibit billing procedures.
选项A:对
选项B:错
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48.Accurate post-convention reports also lead to better service . For example, the convention service manager can staff to handle peak arrivals based on past experience.
选项A:对
选项B:错
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49.政策规定客房费用报价不能提前超过一年,还规定活动举办前不能提前1个月确定菜单的价格。( )
选项A:对
选项B:错
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50.A good telemarketing script must be short enough to keep the prospect on the line, but long enough to get the desired information or sale.
选项A:对
选项B:错
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