南开23春学期（高起本：1709-2103、专升本高起专：1903-2103）《电子商务英语》在线作业一

奥鹏南开大学新学期作业参考

南开大学23春学期（高起本：1709-2103、专升本/高起专：1903-2103）《电子商务英语》在线作业

1.The operation of the Web relies primarily on hypertext as its means of() .
选项A：access of internet
选项B：information retrieval
选项C：image delivery
选项D：home page
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2.Manufacturer model is also called ()
选项A：a direct model
选项B：e-tailer
选项C：catalog merchant
选项D：Bit vendor
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3.()is a method to verify the buyer’s identity before payment is authorized..
选项A：password
选项B：Authentication
选项C：profile
选项D：identity
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4.()is a point of entry to the web, usually a search engine that includes diversified content or services.
选项A：portal
选项B：classifieds
选项C：paid placement
选项D：contextual advertising
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5.If you need to access information and know where it is on the web, you only need enter the entire www address into your browser's ().
选项A：address
选项B：computer
选项C：http
选项D：Unifrom Resource Loactor field
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6.()provides a third party payment mechanism for buyers and sellers to settle a transaction.
选项A：auctioner
选项B：salesman
选项C：broadcaster
选项D：Transaction broker
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7.E-commerce was first developed in the ()
选项A：1960s
选项B：1970s
选项C：1980s
选项D：1990s
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8.()may be the major or sole source of revenue for the broadcaster.
选项A：The banner ads
选项B：portal
选项C：product catalog
选项D：content
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9.?Members of Internet-based supply chains will need to evaluate their security needs and employ ()and other electronic security tools to protect confidential data.
选项A：patents
选项B：passwords
选项C：telnet
选项D：encryption technologies
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10.the main advantage of the electronic exchange of information between individual companies that are linked along the supply chian is ()
选项A：speed
选项B：accuracy
选项C：security
选项D：improved speed and accuracy
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11.()is the flow of intermediate goods and services from one business to another.
选项A：EDI
选项B：the supply chain
选项C：EC
选项D：TPN
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12.()is a network of networks that is contained within a company or enterprise.
选项A：extranet
选项B：intranet
选项C：portal
选项D：HTTP
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13.The movement of goods and services on a timely basis is critical for successful delivery,accurate produciton scheduling and ()
选项A：effective inventory management
选项B：effective internet browse
选项C：quality of products
选项D：personnel management
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14.Firewalls appear primarily in two flavors: application level gateways and ()
选项A：intranet
选项B：extranet
选项C：software
选项D：proxy servers
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15.() is a key factor in successfully moving products through the supply chain.
选项A：Information management
选项B：information opening
选项C：information sharing
选项D：information flowing
选项E：none of them
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16.Transaction broker provides a ()payment mechanism for buyers and sellers to settle a transaction.
选项A：direct
选项B：indirect
选项C：auction
选项D：third party
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17.The new logistics strategy requires the support of the relevant ( ),for computer provides brand new manners to process the traditional task.
选项A：firewall
选项B：logistic software
选项C：ERP
选项D：supply-chain
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18.In considering the underlying infrastructure, it is important to keep in mind that () is not the real key.
选项A：technologys
选项B：service
选项C：sales
选项D：marketing
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19.To B2B EC, the focus of vendors' competition has been turned from the products to ().
选项A：profit
选项B：service
选项C：low-cost
选项D：efficiency
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20.Business models have taken on greater importance recently as a form of ( ) that can be protected with a patent
选项A：intellectual property
选项B：password
选项C：business model
选项D：strategy
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21.The broadcaster is part of a complex network of()
选项A：distributors
选项B：content creators
选项C：advertisers
选项D：cable system
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22.Marketers with global goals are now establishing ()
选项A：mirror sites
选项B：multiple-language versions of their Web sites
选项C：language tools
选项D：security system
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23.Members of Internet-based supply chains will need to evaluate their （） and employ （） and other electronic security tools to protect confidential data.
选项A：security needs
选项B：encryption technologies
选项C：patent
选项D：firework
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24.The Web server knows how to (),(), and () the document to the requesting client
选项A：avoid
选项B：locate
选项C：read
选项D：report
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25.The industries affected by m-commerce include: ()
选项A：financial service
选项B：telecommunications
选项C：bill payment
选项D：account review
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26.Getting to a U.S. site from outside this country is quite ()
选项A：transparent
选项B：instantaneous
选项C：complicated
选项D：accurate
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27.The broadcaster is part of a complex network of()
选项A：distributors
选项B：content creators
选项C：advertisers
选项D：cable system
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28.Industries affect by M-commerce()
选项A：financial services
选项B：telecommunicaitons
选项C：retail
选项D：information services
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29.The movement of goods and services on a timely basis is critical for()
选项A：effective inventory management
选项B：successful delivery
选项C：quality of products
选项D：accurate produciton scheduling
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30.The basic categories of business models include()
选项A：brokerage
选项B：advertising
选项C：community
选项D：subscription
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31.A business model is the method of doing business by which a company can sustain itself.
选项A：错误
选项B：正确
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32.GPRS can not charge the user per data bit of information sent and received.
选项A：错误
选项B：正确
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33.Mobile commerce is any transaction, involving the transfer of partnership or rights to use goods and services
选项A：错误
选项B：正确
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34.B2B electonic commerce implies that the buyers are individual consumers.
选项A：错误
选项B：正确
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35.Brokerage models include marketplace exchange, content-targeted advertising, bounty broker and. information exchange agency.
选项A：错误
选项B：正确
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36.Marketers with global goals are now establishing mirror sites, and simple-language versions of their web sites.
选项A：错误
选项B：正确
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37.it pays you big rewards to be aware of the differences of customers and adjust your maketing strategies.
选项A：错误
选项B：正确
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38.information management is a key factor in successfully moving products through the supply chain.
选项A：错误
选项B：正确
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39.If business goes well, the revenues from sales exceed the cost of operation and the company realizes a profit.
选项A：错误
选项B：正确
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40.The Web site can be promoted expensively throughout the world with links on other Web pages and in E-mail newsletters.
选项A：错误
选项B：正确
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41.Despite their limitation, however, these systems may eliminate—or significantly reduce—the costs that companies face when using privately owned electronic networks, making it difficult for smaller companies to afford EDI.
选项A：错误
选项B：正确
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42.Internet translation tools make it easier to establish mirror sites and multiple-language versions of their web sites.
选项A：错误
选项B：正确
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43.EC means using simple, fast and low-cost electronic communications to transact, without face-to-face meeting between the two parties of the transaction.
选项A：错误
选项B：正确
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44.The web advertising model is an extension of the traditional media broadcast model
选项A：错误
选项B：正确
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45.From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections.
选项A：错误
选项B：正确
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46.The main purpose of an intranet is to share company information and computing resources with business partners.
选项A：错误
选项B：正确
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47.By setting up electronic communities, small vendors could more easily locate partners to help design and produce the intermediate goods supplied to large firms.
选项A：错误
选项B：正确
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48.With a clear purpose, definite target market, targeted goals, a domain name and a clear structure, you are now ready to begin building the pages for your successful web site.
选项A：错误
选项B：正确
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49.Business-to-Business electronic commerce could also change the relationships among different groups of companies in the supply chain.
选项A：错误
选项B：正确
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50.When dreaming up ideas for your e-business, keep in mind that everything sells well over the web.
选项A：错误
选项B：正确
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