南开大学22秋学期（高起本1709-1803、全层次1809-2103）《电子商务英语》在线作业二

奥鹏南开在线作业满分答案参考

22秋学期（高起本1709-1803、全层次1809-2103）《电子商务英语》在线作业-00002

1.() is a key factor in successfully moving products through the supply chain.
选项A：Information management
选项B：information opening
选项C：information sharing
选项D：information flowing
选项E：none of them
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2.The Web is a large system of （） that offers many kinds of information to anyone on the Internet or to a lesser extent on an inter-/intra-network.
选项A：Http
选项B：telnet
选项C：servers
选项D：modems
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3.If you need to access information and know where it is on the web, you only need enter the entire www address into your browser's ().
选项A：address
选项B：computer
选项C：http
选项D：Unifrom Resource Loactor field
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4.() facilitates transactions between buyer and sellers by providing comprehensive information and ancillary services, but does not get involved in the actual exchange of goods or services between the parties.
选项A：utility model
选项B：incentive marketing model
选项C：subscription model
选项D：Metamediary Model
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5.( ) are market-makers: they bring buyers and sellers together and facilitate transactions.
选项A：brokers
选项B：enterpriser
选项C：human resources departments
选项D：enterprise leaders
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6.Mobile internet is access to the internet using a mobile wireless （）, either integrated into a mobile phone or in an independent device.
选项A：modem
选项B：webpage
选项C：intranet
选项D：portal
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7.?A business model is the method of doing business by which a company can sustain itself – that is, generate ().
选项A：patent
选项B：information
选项C：partner
选项D：revenue
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8.() provides incentives to customers such as redeemable points or coupons for making purchases from associated retailers.
选项A：utility model
选项B：incentive marketing model
选项C：subscription model
选项D：Merchant Model
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9.()involves holesalers and retailers of goods and services.
选项A：utility model
选项B：auction model
选项C：subscription model
选项D：Merchant Model
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10.()is a point of entry to the web, usually a search engine that includes diversified content or services.
选项A：portal
选项B：classifieds
选项C：paid placement
选项D：contextual advertising
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11.the main advantage of the electronic exchange of information between individual companies that are linked along the supply chian is ()
选项A：speed
选项B：accuracy
选项C：security
选项D：improved speed and accuracy
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12.Business models have taken on greater importance recently as a form of ( ) that can be protected with a patent
选项A：intellectual property
选项B：password
选项C：business model
选项D：strategy
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13.Transaction broker provides a ()payment mechanism for buyers and sellers to settle a transaction.
选项A：direct
选项B：indirect
选项C：auction
选项D：third party
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14.()provides a third party payment mechanism for buyers and sellers to settle a transaction.
选项A：auctioner
选项B：salesman
选项C：broadcaster
选项D：Transaction broker
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15.The new logistics strategy requires the support of the relevant ( ),for computer provides brand new manners to process the traditional task.
选项A：firewall
选项B：logistic software
选项C：ERP
选项D：supply-chain
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16.Each user of E-mail has a()to which messages are sent.
选项A：email identity
选项B：mailbox
选项C：attachment
选项D：password
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17.() describes the way in which government purchases goods and services through electronic media such as Internet.
选项A：autioner
选项B：government to business
选项C：broadcaster
选奥鹏南开在线作业满分答案参考项D：banner ads
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18.TPN refers to()
选项A：Trading Process Network Post
选项B：Trading Price Network Post
选项C：Trading Price Net Position
选项D：Trading Process Nigation Post
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19.A search engine reads its () of sites and site information around the world for particular items searched on by users.
选项A：webpage
选项B：database
选项C：attachment
选项D：password
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20.A () is an approach to security; it helps implement a larger security policy that defines the services and access to be permitted.
选项A：firewall
选项B：patent
选项C：ERP
选项D：intranet
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21.The industries affected by m-commerce include: ()
选项A：financial service
选项B：telecommunications
选项C：bill payment
选项D：account review
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22.The Web server knows how to (),(), and () the document to the requesting client
选项A：avoid
选项B：locate
选项C：read
选项D：report
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23.Data about () and their () are valuable, especially when that information is carefully analyzed and used to target marketing campaigns.
选项A：consumers
选项B：market situation
选项C：consumption habits
选项D：buyers
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24.The basic categories of business models include()
选项A：brokerage
选项B：advertising
选项C：community
选项D：subscription
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25.the Amazon.com business model combines()
选项A：direct marketing
选项B：the intermediary role
选项C：virtual community
选项D：content provider
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26.WAP is ()
选项A：software
选项B：hardware
选项C：a communications protocol
选项D：application environment
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27.Marketers with global goals are now establishing ()
选项A：mirror sites
选项B：multiple-language versions of their Web sites
选项C：language tools
选项D：security system
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28.Bar-coding technology which identifies the () and the (), can help companies identify the source of defective parts and improve quality control.
选项A：product
选项B：logistics
选项C：manufacturer
选项D：quality
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29.Internet's effect on B2B business includes ()
选项A：efficiency of purchasing
选项B：efficiency of procurement process
选项C：swifter delivery
选项D：cost saving
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30.Internet is a network of interconnected networks.
This network has ()
选项A：people
选项B：computers
选项C：a information
选项D：software
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31.The web advertising model is an extension of the traditional media broadcast model
选项A：错误
选项B：正确
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32.Internet translation tools make it easier to establish mirror sites and multiple-language versions of their web sites.
选项A：错误
选项B：正确
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33.information management is a key factor in successfully moving products through the supply chain.
选项A：错误
选项B：正确
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34.The CPFR strategy makes it impossible for both the producers and retailers to compare and contrast separately with the anticipaitons wo the particular product.
选项A：错误
选项B：正确
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35.The Web site can be promoted expensively throughout the world with links on other Web pages and in E-mail newsletters.
选项A：错误
选项B：正确
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36.Mobile commerce is any transaction, involving the transfer of partnership or rights to use goods and services
选项A：错误
选项B：正确
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37.The real key in EC is not techonoly employed but the attention given to the business aspects of the site.
选项A：错误
选项B：正确
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38.To participate in an EDI network, each member must maintain an EDI translator to convert information to and from its computer language into the common EDI language.
选项A：错误
选项B：正确
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39.A firewall insulates a private network from a public network using established controls on the types of request they will route through to the public network for processing and fulfillment.
选项A：错误
选项B：正确
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40.Brokerage models include marketplace exchange, content-targeted advertising, bounty broker and. information exchange agency.
选项A：错误
选项B：正确
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41.incentive market provides incentives, such as redeemable points or coupons for customers for making purchases from associated retailers.
选项A：错误
选项B：正确
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42.GPRS can not charge the user per data bit of information sent and received.
选项A：错误
选项B：正确
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43.By setting up electronic communities, small vendors could more easily locate partners to help design and produce the intermediate goods supplied to large firms.
选项A：错误
选项B：正确
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44.ERP's best values are improving the way of taking an order and processing the order into an invoice
选项A：错误
选项B：正确
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45.Despite their limitation, however, these systems may eliminate—or significantly reduce—the costs that companies face when using privately owned electronic networks, making it difficult for smaller companies to afford EDI.
选项A：错误
选项B：正确
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46.The viability of the community model is based on user's professional knowledge.
选项A：错误
选项B：正确
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47.With a clear purpose, definite target market, targeted goals, a domain name and a clear structure, you are now ready to begin building the pages for your successful web site.
选项A：错误
选项B：正确
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48.Business-to-Business electronic commerce could also change the relationships among different groups of companies in the supply chain.
选项A：错误
选项B：正确
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49.A business model is the method of doing business by which a company can sustain itself.
选项A：错误
选项B：正确
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50.From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections.
选项A：错误
选项B：正确
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